Friday, July 31, 2015

The ugly side of engineered messaging in the new age of "Amplification"


This Daily Beast article, concerning the documentary The Brainwashing Of My Dad,  gives us another informative video we will all need to see.

The thing to remember here is that this also serves as a reminder that "monied free speech," portrayed as an equivalent to individual free speech, is utter nonsense. And it is not only because of the engineering that can be done to message. It is also to be seen from the ability of spreading message across not only a wide breadth of media channels, but to also to give it legs in an otherwise short media attention span.

The only other thing you need to consider is this: Would Big Money spend the incredible sums necessary to create "Amplification" as it now exists if it weren't getting something quite significant in return? If you don't get that then I'm surprised you can read at all.



How Fox News Made My Dad Crazy